The Federal Trade Commission requires that bloggers disclose any relationship they have with a product manufacturer, retailer, advertiser or service provider when they write about a product or service.
Blogging is time consuming and costly. The costs have to do with the time committment as well as the software and hosting costs to deliver a quality product to you. The GuitarBUZZ is a labor of love — my love for guitars. I invest considerable amounts of my own personal time to write for The GuitarBUZZ. No one pays me a salary to do so.
I am never paid to write a review of a product, service, artist or other web site. Occasionally I am sent a complimentary “review copy” of a Book, CD or DVD to listen to and review and am usually allowed to keep it in exchange for the time I take to write the review. I’ve also reviewed dozens of Books, CDs and DVDs that I purchased with my own cash.
The only way I manage to make a little money (or at least offset some of the costs of hosting and development) from the blog site is by providing relevant advertisement in the “Sponsor” area of the sidebar. Some companies are listed because I believe in them and their product and will not accept a fee. In other cases, the advertisers pay me for ad placement. The other sponsor ads are Google Adsense ads where Google targets specific ads to this site based on the content the site delivers to readers. If you click one of these links and are directed to another web site and then I might be paid a commission.
If you have any specific questions, you can email me directly at DJ@GuitarDaddy.com.
Dennis, DJ, GuitarBuzz Editor, and… The GuitarDaddy
PS… The video below is direct from the FTC and provides more information about proper disclosure for bloggers like me…